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Successful Completion of Solution Circle – Strategies to Position CoPilot to Your Existing Customers

The IAMCP India community came together today for a highly engaging Solution Circle session focused on how Microsoft partners can effectively position CoPilot to their existing customers.

The event was led by the dynamic Sarika Malhotra, President of Technology & Innovation at Saxon AI, who brought deep insights and practical strategies to the table.

We were thrilled to see 120+ participants from across the country join the session, reflecting the growing interest and enthusiasm around Microsoft CoPilot and its business potential.

Conversational Agents: A Must-Have, Not Just Cool

Sarika opened the session with a powerful statement:

“Conversational agents are no longer just cool—they’re a must-have.”

She emphasized the shift in customer expectations and the growing need for intelligent automation. Partners were encouraged to explore CoPilot Studio to build custom agents that can automate repetitive tasks and deliver real value to clients.

CoPilot Studio: Unlocking New Possibilities

One of the key takeaways was the potential of CoPilot Studio to create tailored conversational experiences. Sarika highlighted how partners can use it to:

  • Build agents for customer service and sales automation
  • Deploy agents on platforms like WhatsApp, expanding reach and accessibility
  • Reduce manual workload and improve response times
Real-World Use Cases

Sarika shared compelling case studies demonstrating how CoPilot-powered agents are transforming:

  • Customer Service: Automating FAQs, ticketing, and support workflows
  • Sales Automation: Assisting sales teams with lead qualification, follow-ups, and CRM updates

These examples gave attendees a clear picture of how CoPilot can be positioned as a strategic solution rather than just a productivity tool.

Microsoft Business Case Builder for CoPilot

To help partners articulate value to customers, Sarika introduced the Microsoft Business Case Builder for CoPilot. This tool enables partners to:

  • Quantify ROI and business impact
  • Build compelling proposals
  • Accelerate customer adoption
A Step Forward for Partner Enablement

The session was not just informative it was a call to action. Partners left with a deeper understanding of how to:

  • Position CoPilot as a business enabler
  • Build custom solutions using CoPilot Studio
  • Leverage Microsoft tools to drive customer conversations

A big thank you to Sarika Malhotra for leading this insightful session and to all the attendees who participated. The Solution Circle continues to be a powerful platform for learning, sharing, and growing together as a community.

Stay tuned for our next session and keep exploring the possibilities with Microsoft CoPilot!