The IAMCP Launchpad Program is a structured collaboration between IAMCP India and Microsoft VDS, designed to help Microsoft partners strengthen pipeline execution, improve partner readiness, and unlock growth opportunities through focused enablement and collaboration.
This program brings together IAMCP’s partner ecosystem and Microsoft VDS capabilities to drive consistent, high quality partner outcomes. Partners gain structured support, networking, and collaboration opportunities to accelerate their business.
Program Objectives
Deepen IAMCP and VDS Collaboration
Build unified engagement between IAMCP partners and Microsoft VDS to develop high context, well aligned opportunities that deliver stronger results.
Partner Capability and Pipeline Acceleration
Equip partners with structured learning, enablement assets, and actionable guidance while delivering qualified opportunities that support faster execution.
Ecosystem Expansion and Co-Sell Growth
Leverage the IAMCP network to expand partner reach, enable co-sell motions, and amplify Microsoft priorities across solution areas.
How the Ecosystem Works
Customers create demand signals
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Microsoft VDS engages customers through digital outreach
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Qualified opportunities passed to DAS for validation
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DAS assigns opportunities to partners with full context
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Partners leverage IAMCP for P2P collaboration
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IAMCP strengthens partner execution and ecosystem outcomes
Crayon as Strategic Enablement Partner
Crayon serves as a dedicated catalyst for your business evolution, providing the structural support and expert guidance necessary to navigate the complex Microsoft ecosystem.
Program Benefits
Onboarding as a Microsoft reseller
Guidance on becoming Rebated CSP resellers
Support to attain Solution Partner Designation status and understand associated benefits
Assistance in upgrading to the Azure Accelerate program
Support for PoC, customer roundtables, GTM activities, and certifications
Incentives
(Governed by Crayon booster table)
₹1,00,000
Upon successful completion of the first 10 migration deals
₹1,00,000
Every additional 5 successfully completed deals
Earn VDS Points
VDS points awarded by the Microsoft India VDS team
Points can be redeemed against offerings from VDS and Crayon